Shop Curated Wholesale Brands — Anytime
The Portico Collection offers approved retailers the ability to shop our wholesale brands online 24/7 through our ordering portal. Retailers can browse lines, place orders, and reorder easily while staying connected to the brands and support they know.
Our online portal reflects the same thoughtfully curated brand mix you’ll find in our showroom and at market — designed to make wholesale ordering clear and manageable.
Already Approved?
Retailer Login
New to Portico?
Apply for Wholesale Access
Online Shopping, However You Want!
Shop Bestsellers
Shop by Category
Shop by Brand
Shop by Seasonal & Themed Collections
Shop by Catalog
Shop by Promotion
View Order History
Browse items, save your favorites
Need Help with MarketTime? How-To Articles Below!
More Information:
Login Help
The Portico Collection’s online ordering portal is hosted on MarketTime.
If you already have a MarketTime account with another agency, you should log in using those same credentials.
Once logged in, you will need to request access to The Portico Collection in order to view brands and place orders through our portal.
If you are new to MarketTime, you will register for a new account.
Some retailers use multiple agencies and platforms. Access to each agency’s portal is granted separately within MarketTime.
If you’re unsure whether you already have a MarketTime account or need help requesting access, our team is happy to assist.
A Familiar Ordering Experience, Thoughtfully Curated
Our online portal provides retailers with a straightforward, easy-to-use ordering experience, paired with Portico’s curated approach to brand representation.
Retailers use the portal to:
Browse and order from the brands we represent
Place reorders efficiently
View product details and availability
Shop across multiple brands in one place
While the platform is familiar, the assortments and collections are intentionally built by our team to support how retailers shop and sell.
Curated Collections to Support Seasonal & Themed Buying
In addition to brand-by-brand ordering, Portico offers curated collections that group products around themes, seasons, and retail moments.
These collections may include assortments inspired by:
Seasonal celebrations
Holiday and event moments
Color stories or lifestyle themes
In-store merchandising ideas
Curated collections are designed to help retailers discover complementary products across brands and simplify assortment planning — especially during busy buying seasons.
Supported by a Team, Not Just a Portal
Ordering online through Portico doesn’t replace personal support.
Retailers shopping through our portal are supported by a team-based sales structure, providing continuity and coverage when questions arise. Whether you’re placing a reorder, planning a seasonal buy, or following up after market, our team is available to assist.
Support may include:
Product and brand guidance
Order questions or follow-up
Assortment planning conversations
Market-Backed Assortments, Online Convenience
Portico’s online assortments are shaped by ongoing market experience and in-person buying at the Dallas Market Center.
Retailers can:
Explore brands in person at market
Reorder online at their convenience
Shop with confidence knowing assortments reflect real retail feedback
This approach allows online ordering to stay closely connected to how products are experienced and sold in store.
Who Can Shop Online
Our online portal is available to approved retailers.
Retailers may place orders through Portico regardless of location.
If you’re already approved, you can log in and begin shopping.
If you’re new to Portico, applying for access is simple.
Why Retailers Choose to Order Through Portico
Retailers choose Portico’s online ordering for:
A curated mix of wholesale brands
Familiar, easy-to-use ordering tools
Thoughtfully built collections
Team-based support
Market-informed assortments
Portico offers online wholesale ordering that feels clear, supported, and grounded in real retail experience.